Incumbents vs. Innovation: The Online Video Battle

Much in the way we saw (and continue to see) the big players in music struggle to stay ahead of technology innovators, incumbents in video entertainment are having a difficult time staying ahead of pesky upstarts like Boxee. This week, the freeware media center startup has found yet another way to sidestep maneuvers by Hulu to block its software from getting feeds of the NBC/News Corp. joint venture’s highly desirable premium content. This shows a couple things: first, the continued ability to show Hulu and other premium content is really one of the core appeals of Boxee. Secondly, Boxee may be proving itself, even as it shows its resourcefulness as a company, to be too much of a tinkerer’s solution for those of us who simply like to watch TV without much effort.