If the shoe fits: Ozon, Russia’s Amazon, buys Sapato

In a move that echoes Amazon’s purchase of Zappos back in 2009, Russian web store Ozon is buying online shoe seller Sapato.ru — a deal that Ozon CEO Maelle Gavet says will turn it into a “powerhouse online retailer”.

Ozon.ru gets $100m to prove it’s the Amazon of Russia

Russia’s biggest online commerce company, Ozon, is about to get bigger thanks to a huge injection of cash and ambitious plans to take its business to the next level. But is it biting off more than it can chew?