Video: Pottermore CEO on taking Harry Potter digital

When it comes to selling e-books, the Harry Potter franchise is far from conventional: Pottermore has been selling JK Rowling’s Harry Potter e-books without digital rights protection. Why? Pottermore CEO Charlie Redmayne answers that and more in a paidContent 2012 interview with Laura Hazard Owen.

A kinder, gentler DRM?

With Pottermore.com now using watermarking instead of heavyweight DRM on all the Harry Potter e-books, anti-DRM arguments are growing louder. Now the International Digital Publishing Forum (IDPF) hopes to create an industry standard for “lightweight content protection,” occupying “a middle ground between strong DRM and DRM-free.”