Why audio rarely ever goes viral


It’s true: Digg is doing original content, and one of its first pieces is a great long-form read titled “Is this thing on?” The article has radio journalist¬†Stan Alcorn wondering why there are tons of viral videos on the internet, but rarely any viral audio stories.¬†Alcorn found one great exception from that rule, but it’s not a podcast — and it may be hard to replicate. A must read for everyone interested in the future of radio, podcasts and online storytelling.