News flash for the NYT: You and BuzzFeed aren’t that different
In the process of talking about what her job entails, the audience development editor for the New York Times underestimates BuzzFeed and how much competition it is — and how it got there
If a high-quality site like Metafilter can be crushed by Google, what hope do other sites have?
Metafilter, a pioneering online community, has been forced to lay off almost half of its moderation staff and is on financial life support after its traffic from Google suddenly declined by 40 percent. The reasons for the drop — as with most things involving Google — remain a mystery
Let the video SEO madness begin: Google Trends adds YouTube data
Google Trends just added YouTube search data to its search term database. Many video publishers could use the tool to look for video titles.
Google is getting even tougher on sites that abuse links, says report
Google is continuing its effort to punish sites that manipulate outside links in order to increase their search visibility. The move means websites should be careful that their SEO strategies doesn’t lead to a penalty.
Publishers, your shares data is wrong (part one of two)
Social is the new SEO. But, as publishers turn to social insights to optimize content and fuel revenue, they run into a big problem. The data that they’re looking at is inaccurate. Parse.ly’s CEO, Sachin Kamdar, explains why publishers need to take social-as-a-strategy seriously.
Rick Santorum’s Search Engine Problem Hits The Big Time
Months ago, few Americans had heard of former Senator Rick Santorum or knew that a search of his name brings up an obscene gay sex term. But…
Khan Academy goes global with crowdsourced subtitles
Salman Khan’s popular educational videos can now be watched with subtitles in up to two dozen different languages, thanks to a cooperation between the Khan Academy and Universal Subtitles. Adding captions not only widens Khan’s audience, it could also help to avoid future legal challenges.
What’s In An App Name? The Most Popular Words And A Meteoric Rise For Birds
With half a million apps and counting out there, and problems discovering the good ones, it’s likely that we are going to start to see some…
Why Matt Drudge Still Beats Mark Zuckerberg
The Drudge Report drives more traffic to news sites than Facebook and Twitter combined, according to a Pew Research Center report. Maybe it’s time to acknowledge Matt Drudge not only as a powerful media presence but also as a great web entrepreneur.
YouTube Launches Live Captions at Google I/O
The Google I/O live video stream will be accessible to hearing-impaired viewers and search engine crawlers alike, thanks to a new live captions feature unveiled by YouTube today. The feature combines manual transcription with automatic translation and will be available to any YouTube Live partner.