Is NewsCred a news company or an ad company or a software service? The answer is all three. That, along with its partnerships with names like the New York Times and P&G, is a big reason to take notice of the young company.
NewsCred, a service that syndicates content from more than 2500 publishers, is expanding further with a major new investment and a partnership with the NYT. It plans to use the money to expand globally.
NewsCred has become a big player in the news business by using algorithms to bring relevant stories to clients looking for content. Now, the tech intensive company is adding a new product to its mix — humans.
NewsCred is a digital newswire that has found success by eliminating licensing and technology friction between publishers and those who want their content. Now, it has acquired a popular platform of publishing tools.