As home shopping network QVC increasingly goes digital, it’s banking on social commerce to help drive growth.
Fashism, a four-year-old New York startup that gave fashion enthusiasts an online community for sharing styles, is closing down at the end of the month.
Chirpify, the company that allows for in-stream purchases on social networks like Twitter and Facebook, plans to announce that it’s added additional funding to a previously-reported $2 million Series A, bringing the total round to $6 million. Investors include Voyager Capital, Saturn Partners, Provenance Ventures, and angels.
The New York startup scene keeps booming and the latest boost is coming from social commerce company, The Fancy, that is said to have raised $53 million in new funds and is valued at a whopping $600 million.
Groupon should have been a marketing services company. Is it too late?
Style and social commerce platform Polyvore on Tuesday announced that it had launched a free mobile app for the iPhone that enables users to assemble and share personal style collections, as well as browse and purchase items.
Mobile’s impact on e-commerce appears marginal but growing, but social commerce remains in serious flux.
Pinterest wannabes with tighter commerce hooks are raising good money. But social commerce likely needs to be multi-channel for a big payoff.
Pickie, a recent graduate of TechStars New York, announced Monday that it has raised $1 million in seed funding from a range of investors, including DFJ Gotham, Betaworks and Liberty City Ventures. The startup uses social data regarding products to generate personalized iPad-based magazines for shopping.
Participants in a Mapping Session identified personalization as the key disruptive technology companies can exploit to jump-start mobile shopping. Other Disruption Vectors included location sensing and big data.