There was a flurry of activity this week in the over-the-top video space as Samsung announced that its HDTVs will start streaming content from both Amazon (s AMZN) VOD and Blockbuster (s BBI) (which will also be available on select Samsung Blu-ray players). This follows on the heels of Blockbuster being made available on TiVos. And if that wasn’t enough, Sonic Solutions said that its CinemaNow movie service will be available on connected HDTVs and Blu-ray players from Funai Electric Co. (which makes devices for Sylvania, Philips, Magnavox and Emerson).
Phew! That’s a lotta video delivered directly to your TV. The over-the-top dial is getting crowded, not just with these players, but also with Vudu, which is making moves to get its streaming service on more devices, and Netflix (s NFLX), which was one of the first in the direct-to-TV streaming space.
I wrote a longer piece on this for our subscription research service, GigaOM Pro, a few months back, in which I posed the question: When movies are available everywhere who wins? After all, if every movie service is on just about every device, and they’re all offering the same titles (for the most part), how do you choose?