What Features Will Superphone Have in the Future

In the two years since the term superphones first surfaced, we’ve seen a big change in the mobile handset landscape. Today’s phones are no less than technical marvels, but the future looks even brighter. What do you think superphones may look like in 2015?

Who Came Up With the Name Superphone? Not Google

The media gives credit to Google for coining the phrase “superphone,” but that is factually not correct. The phrase has been in use since 2007. In 2008, a GigaOM guest columnist described the superphone at our Mobilize conference and we have often used the term as a descriptor.

The Summer of the Superphone

Last September, on the eve of our first Mobilize conference, John SanGiovanni, co-founder and VP of product design at Zumobi, talked to us about the coming era of the superphone. Eschewing the smartphone moniker, SanGiovanni noted how this new class of handsets — led by none other than the iPhone (s aapl) — was starting to become part of our everyday lives. Fast-forward to today, and we are standing on the cusp of what will be the summer of the superphone.

Mobile Data Growth Boosting Backhaul Demand

ms09_mbk_2h08_chartThanks to the emergence of superphones like the iPhone (s aapl), the BlackBerry Bold (s rimm) and the T-Mobile G-1, we have seen a steady increase in the demand for mobile data services. The easy availability of popular web services such as Facebook and Google Mail (s goog) on higher-end feature phones has only helped boost the demand for mobile data. And such demand has helped carriers overcome stagnating voice- and text-related revenues, especially in the U.S., as the quarterly results of major phone companies show.

Cole Brodman, chief technology office of T-Mobile USA, in a recent GigaOM interview said that the company is currently providing 6 Mbps per site. “Tomorrow I think the first steps are going to be something more like 20-25Mbps, quickly followed by 50Mbps, and eventually getting to 100Mbps-plus,” he said. T-Mobile isn’t alone in its scramble to bulk up the backhaul as according to some forecasts, there will be more than a billion mobile broadband phone subscribers by end of 2010. Read More about Mobile Data Growth Boosting Backhaul Demand