You might think the market for viral clickbait sites is already saturated, but The Independent newspaper in Britain has launched its own version anyway, called i100 — complete with celebrity gossip, cat photos and large, red “upvote” buttons.
Upworthy often gets lumped in with creators of cheap clickbait content like ViralNova, but the company’s editorial director says it is driven by a different mission: to use social tools to get content about socially important topics in front of as many people as possible
Clickhole is the latest offering from the satirical news site The Onion, and it’s designed to parody the kind of dumbed-down lists, quizzes and viral clickbait used by other media sites — but in some ways the satire is so subtle that it ceases to be satire at all
In a series of interviews, BuzzFeed founder Jonah Peretti talked with blogger Felix Salmon about the rise of Huffington Post, the evolution of BuzzFeed and the future of media. It’s really long, so we picked out the most interesting and/or important parts
RebelMouse, the social-aggregation platform founded by Paul Berry — the former chief technology officer at Huffington Post — is relaunching as a full-fledged publishing system designed for media companies who want to control the social ecosystem around their content
The more Facebook tries to control the News Feed in order to make sure the content in it is “high quality” enough, the more likely it is to irritate users who actually want to see or share the things Facebook defines as spam
Many people seem to believe that the idea of “clickbait” or artificially viral content was invented by the internet or social media, but it has been around for centuries and was arguably perfected by newspapers — all the web has done is make it faster and more efficient
Many critics were eager to write Upworthy’s obituary based on recent traffic statistics that seemed to show the site was suffering due to a change in Facebook’s newsfeed algorithm, but that doesn’t appear to be the case
Mark Zuckerberg and the man in charge of Facebook’s newsfeed want it to become like a newspaper, and highlight more “high quality” content — but what if that’s not what users actually want to see? Will they rebel against Facebook as content gatekeeper?
Trinity Mirror is experimenting with two sites aimed at social-sharing or “viral” content, and the most recent of these — called Ampp3d — is aimed at trying to make data-driven journalism and news stories more shareable