Facebook has nothing to fear, except itself

According to Edward Aten, founder of Swift.fm, Facebook is recreating and competing with nearly every significant Internet product of the last few years. It’s an unprecedented pivot that threatens Facebook’s core products and may eventually benefit the very same startups Facebook is trying to crush.

It’s here: Facebook files for $5 billion IPO

The most highly anticipated initial public offering in today’s tech world is officially happening. Facebook filed S-1 documents with the Securities and Exchange Commission Wednesday afternoon to raise a maximum of $5 billion. According to the filing, Facebook made $3.7 billion in revenue in 2011.

Twitter begins larger rollout of enhanced brand pages

Twitter on Wednesday switched on enhanced brand pages for accounts owned by National Public Radio, NBC News, Volkswagen, and others. This is the first batch of premium Twitter pages from companies other than the handful of launch partners who unveiled enhanced brand pages in December.

SocialFolders plugs into Evernote to be your social media diary

SocialFolders, a freemium application that launched last month to let you store and manage any file created on the social web, rolled out an integration with Evernote on Tuesday that lets users drag-and-drop content such as Tweets, Facebook updates, Instagram photos into their Evernote accounts.

Twitter CEO: Google has all the data they need

Twitter CEO Dick Costolo said Google has all the data it needs to present Twitter in its search results right alongside Google+. That’s the latest public word from Twitter after Google began pushing its own social network in search results while keeping out Facebook and Twitter.

The trouble with Twitter? Bad, bad advertising

Almost a year after it angered users with its ‘quick bar’ advertising, and several months into its new Promoted Tweet service, Twitter’s ad platform seems as shaky as ever. Is targeted advertising a myth, or can Dick Costolo and team turn it around?

Would you cut Facebook a privacy pass if it paid you?

Rightly or wrongly, Facebook catches a lot of flak for impeding on privacy by selling user information to advertisers and generally enabling too much sharing. But would users care so much if Facebook gave them a cut of the profits it generates by selling their data?

Hey ladies, does Google think you’re a guy?

Thanks to Google trumpeting its new privacy policy and inviting users to explore their profiles with the search giant, there have been a few giggles as my female friends check their Google ad preference manager to discover that Google thinks they are male.

Uberpaper aims to kill the echo chamber of social news

Personalized algorithms and social recommendations are great for a lot of things. But when it comes to getting news, these technologies can create an echo chamber, where our existing beliefs are reflected back to us. Uberpaper, a new site from Dmitry Shapiro, wants to combat that.