Apple rolls out iCloud pricing cuts

Apple officially lowered its iCloud storage pricing today, confirming what the company said was coming during its Worldwide Developer Conference in June. Users can now sign up for a free 5 GB of storage or spend $.99 a month for 20 GB, $3.99 a month for 200 GB, $9.99 a month for 500 GB or $19.99 a month for 1 TB. Apple’s price drop puts them on a comparable footing to Google’s Drive storage, which charges $1.99 per month for 100 GB and $9.99 per month for 1 TB.

Apple’s WWDC will be very, very enterprisey

Apple is being unusually tight-lipped about what we can expect this week, but one thing is clear: they are working hard on becoming more of an enterprise-oriented company. The teasers in the published calendar for the Worldwide Developer Conference this week — like ‘Shhhh, Can’t Tell You Yet’ — cover their plans pretty significantly, but some of what shows is very enterprisey, like Tuesday’s ‘Apps For Enterprise Get Together’. Screenshot 2014-06-01 13.47.57 Screenshot 2014-06-01 13.49.49

What is clear in this obscurity is a large number of new announcements, and some likely breakthroughs. Here’s what I consider in the range of the possible, and desirable, but which may be too scifi for June 2014:

  • A real distributed virtual file system built into iOS and Mac OS X — iCloud is kludge, and so are Dropbox, Box, Google Drive, and Microsoft OneDrive. They are patches to the missing web-smart file system. Sooner or later these services will be built into the operating systems on our devices, and Apple may be the first to unveil that.
  • iWatch — Considering that the iPod Nano makes a pretty good watch, Apple is in a great position to roll out a wearable that interacts with iOS and Mac OS X devices.
  • iTV — This is coming, and it may be now.
  • Retail — I bet Apple’s push into retail will become a major focus of this WWDC, with a great deal of iBeacon, payments, and maps integration.

We’ll hear a lot tomorrow, but no matter what, I am certain that something huge is coming, and it won’t be just another iPhone.

Soon you’ll be able to read iBooks on your Mac

Apple debuted iBooks for Mac at WWDC in San Francisco Monday. The desktop app will be available as part of the launch of OSX Mavericks this fall and will allow purchasing as well as reading.